When hard work isn’t enough You’re showing up online. You’re posting, engaging, and doing all the things . You’ve invested in tools, courses, maybe even a coach. So why do your income goals still feel out of reach? The truth is, when it comes to growth, it’s rarely about how hard you’re working. It’s about where your energy is going  and whether your strategy actually supports the life you’re building . There’s a big difference between being busy and being profitable. Let’s b

Yesterday was one of those days that reminded me how much courage it actually takes to show up online. As someone who helps small business owners grow through social media, I spend a lot of time talking about visibility . About being brave enough to share your story, connect with people, and promote what you do. But sometimes, visibility comes with challenges we don’t always talk about enough. The Day It Happened Yesterday, I posted in a local Facebook group offering free sup

Let’s talk about the elephant in the room: Black Friday Every November, your social media feed becomes flooded with success stories. Posts shouting: “We sold out in 2 hours!” “I made £20K in one weekend!” “30 new clients signed up today!” And while those headlines sound impressive, there’s a truth that often gets buried beneath the noise. How much of that was actually profit? Because a high number of sales doesn’t always mean a healthy business. Sometimes, it simply means mor

Running a business can feel like juggling knives while riding a unicycle.You ’re posting on social media, responding to messages,...